Oxfam
Fundraising appeal

Unsafe
Unseen
Unjust

Oxfam came to us looking for a creative agency who could balance their sector-leading decolonisation story with fundraising expertise. Working closely with country staff and fundraising teams, we framed the daily reality of hunger as a global injustice but with daily human consequences – amplifying the lived-experience of three remarkable women throughout the pack.

Outer

Four page letter

Insert outer

Insert reveal one

Insert reveal two

Appeal identity

Appeal emails

Appeal landing page

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Oxfam GB

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Duke of Edinburgh's Award Rebrand